Google Search Ads Packages
Basic or Small Business
SEO Packages
12,000 INR/150 USD Monthly
EXCLUSIVE OF ALL TAXES
CLIENT SUPPORT
T&C Apply
Enterprise or E-Commerce Business
SEO Packages
37, 000 INR/450 USD Monthly
EXCLUSIVE OF ALL TAXES
CLIENT SUPPORT
T&C Apply
Advance or Mid Size Business
SEO Packages
20,000 INR/250 USD Monthly
EXCLUSIVE OF ALL TAXES
CLIENT SUPPORT
T&C Apply
Google Search Ads Overview
Google Search Ads can be a powerful way for businesses to reach potential customers who are actively searching for their products or services. By targeting specific keywords, creating high-quality ads, and bidding strategically, businesses can improve their visibility and drive traffic to their website.
Google Search Ads are a form of online advertising that allows businesses to display ads on Google’s search engine results pages (SERPs) when users search for specific keywords or phrases related to their products or services.
Here is an overview of how Google Search Ads work:
Keyword Targeting
Advertisers choose specific keywords or phrases that they want their ads to appear for when someone searches for them on Google.
Ad Creation
Advertisers create ads that will appear on the search results pages, including headlines, descriptions, and links.
Bid Auction
Google uses a bidding system to determine which ads will appear for a given keyword search. Advertisers bid on the amount they are willing to pay for a click on their ad.
Ad Rank
Google considers the bid amount, ad quality, and other factors to determine the ad's ranking on the search results page.
Ad Display
Ads are displayed on the search results page when someone searches for the targeted keyword or phrase. The ads are labeled as "Ad" or "Sponsored".
Cost
Advertisers are only charged when someone clicks on their ad. This is known as pay-per-click (PPC) advertising.
Why you should use paid search ads on Google?
There are several reasons why businesses should consider using paid search ads on Google. Here are some of the key benefits:
- Targeted Advertising: Google Ads allows businesses to target specific keywords, locations, and demographics, ensuring that their ads are seen by the right people at the right time. This targeting can help businesses improve the effectiveness of their advertising campaigns and maximize their return on investment (ROI).
- High Visibility: Paid search ads appear at the top of the search engine results page, above the organic results. This high visibility can help businesses stand out from their competitors and increase their brand awareness.
- Measurable Results: Google Ads provides detailed analytics and reporting, allowing businesses to track the performance of their advertising campaigns and make data-driven decisions. This measurability can help businesses optimize their campaigns and improve their ROI over time.
- Cost-Effective: Google Ads operates on a pay-per-click (PPC) model, meaning that businesses only pay when someone clicks on their ad. This makes it a cost-effective way to reach potential customers and drive traffic to a website.
- Customizable: Google Ads offers a variety of ad formats, bidding strategies, and targeting options, allowing businesses to customize their advertising campaigns to their specific needs and goals.
FAQs
Google Search Ads are text-based ads that appear at the top or bottom of Google search results when users search for specific keywords related to your business.
Advertisers bid on keywords, and Google uses an auction system to determine which ads appear for specific searches. Your ad's relevance and quality also influence its placement.
Benefits include increased visibility, targeted reach, measurable results, and the ability to drive immediate traffic to your website, making it easier to generate leads and sales.
We conduct thorough keyword research using tools to identify high-performing keywords relevant to your business and target audience, ensuring effective ad targeting.
Quality Score is a metric that Google uses to measure the relevance and quality of your ads, keywords, and landing pages. A higher Quality Score can lead to lower costs and better ad placements.
Many clients begin to see traffic and leads within a few days to a week, but optimizing and refining the campaign for better results can take longer.
Yes, Google Ads allows you to target specific geographic locations, ensuring your ads reach users in the areas most relevant to your business.
Ad scheduling lets you control when your ads appear, allowing you to target specific days and times for maximum impact and efficiency based on your audience's behavior.
We track key metrics such as click-through rate (CTR), conversion rate, cost per conversion, and overall return on ad spend (ROAS) to evaluate campaign performance.
Contact us to schedule a consultation. We’ll assess your goals, analyze your current strategies, and outline a tailored approach to Google Search Ads management.